If you change the way you look at things, the things you look at change.
The most successful brands aren't better or cheaper. They're different. More importantly, they're different in ways that customers find compelling. - Marty Neumeier
If your goal is to play it safe, then you don't want to innovate. Read to see what it takes and if you are really trying to be innovative or comfortable.
Ideas are worthless until they are executed. Who is going to execute your idea first?
Marketing Efficiently means making it easier for. Read to learn how to remove the friction of creating content.
Good marketing is valuable and relevant. Bad marketing pisses people off. Here are some things to get started and I will continue giving ideas.
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